Defining Social Marketing: Lessons from London’s NSM Centre – 8 Benchmark...
Being in the social media space, and telling others I write about social marketing, I often preface the convo with a 25-word de-briefer between social media and social marketing. This post hopes to...
View ArticleThe Changeblogger Meme Continues
After allowing some time for reflection, I want to respond to the Changeblogger Meme that the wonderful Qui Diaz began over at the Buzz Bin. Qui, while highlighting the changeblogger movement, also...
View ArticleWill I see you here…? or Here?
Hello Readers, I don’t like to do this, but here is an update on me, in the hopes of being able to connect with some of you –> offline. This fall will be a busy time for SocialButterfly! If you will...
View ArticleAnnouncement: Social Marketing Association Survey and New Blog Announced
Two weeks out from the World Social Marketing Conference in Brighton, London, and a fabulous new development was announced today regarding social marketing in the United States. About the Survey Bob...
View ArticleThe Social Marketing Blogosphere Continues to Expand: Welcome Mike Newton-Ward
I am excited to announce the addition of a great social marketing voice to the blogosphere, Mike Newton-Ward at Social Marketing Panorama, where he hopes to offer a 360-view of social marketing. My...
View ArticleLive from the World Social Marketing Conference: Recap 1
Awestruck, inspred, and amazed, I am reporting live from the World Social Marketing Conference here in Brighton, England. There are so many great and brillant minds present here with over 700+...
View ArticleThe Purpose Driven Campaign: Social Marketing as the Possible Link Between...
After reflecting from the World Social Marketing Conference (which I promise updates eventually) and reading Craig Lefebvre’s recent post “Social Marketing: Hard Power and Soft Power in Social Change,”...
View ArticleWorld Social Marketing Conference Recap 2: Picture This
Finally…a picture-based recap on the events from the World Social Marketing Conference, which took place in Brighton, England on September 29-30. NOTE: PDFs and audio of all keynote presentations are...
View ArticleThe Bulletin: Updates in the Social Marketing Field
New Resources and Communities Abound… 1. Two Social Marketing Blogs join the movement! Mike Newton-Ward, a social marketer based in North Carolina launched Social Marketing Panorama earlier this fall....
View ArticleDid You Know? 2 Must-See Videos to FLY Together
My dad sent me this great video today. It makes you think. It motivates you, like @garyvee, to get off your butt and get moving. You may think that doing nothing only affects you. Tuning out is a...
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