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Defining Social Marketing: Lessons from London’s NSM Centre – 8 Benchmark...

Being in the social media space, and telling others I write about social marketing, I often preface the convo with a 25-word de-briefer between social media and social marketing. This post hopes to...

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The Changeblogger Meme Continues

After allowing some time for reflection, I want to respond to the Changeblogger Meme that the wonderful Qui Diaz began over at the Buzz Bin. Qui, while highlighting the changeblogger movement, also...

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Will I see you here…? or Here?

Hello Readers, I don’t like to do this, but here is an update on me, in the hopes of being able to connect with some of you –> offline. This fall will be a busy time for SocialButterfly! If you will...

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Announcement: Social Marketing Association Survey and New Blog Announced

Two weeks out from the World Social Marketing Conference in Brighton, London, and a fabulous new development was announced today regarding social marketing in the United States. About the Survey Bob...

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The Social Marketing Blogosphere Continues to Expand: Welcome Mike Newton-Ward

I am excited to announce the addition of a great social marketing voice to the blogosphere, Mike Newton-Ward at Social Marketing Panorama, where he hopes to offer a 360-view of social marketing. My...

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Live from the World Social Marketing Conference: Recap 1

Awestruck, inspred, and amazed, I am reporting live from the World Social Marketing Conference here in Brighton, England. There are so many great and brillant minds present here with over 700+...

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The Purpose Driven Campaign: Social Marketing as the Possible Link Between...

After reflecting from the World Social Marketing Conference (which I promise updates eventually) and reading Craig Lefebvre’s recent post “Social Marketing: Hard Power and Soft Power in Social Change,”...

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World Social Marketing Conference Recap 2: Picture This

Finally…a picture-based recap on the events from the World Social Marketing Conference, which took place in Brighton, England on September 29-30. NOTE: PDFs and audio of all keynote presentations are...

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The Bulletin: Updates in the Social Marketing Field

New Resources and Communities Abound… 1. Two Social Marketing Blogs join the movement! Mike Newton-Ward, a social marketer based in North Carolina launched Social Marketing Panorama earlier this fall....

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Did You Know? 2 Must-See Videos to FLY Together

My dad sent me this great video today. It makes you think. It motivates you, like @garyvee, to get off your butt and get moving. You may think that doing nothing only affects you. Tuning out is a...

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